Activate your Content and User Data
Media companies have access to increasing amounts of data on content and user consumption as they transition to digital. With Cortex, media companies can quickly transform that data into incremental revenue. Cortex is used by media companies to drive new subscriptions, prevent existing subscriber churn, and increase customer loyalty through personalized experiences.
Increase New Subscriptions
New users are the life-blood of your business. Increase users through Cortex by personalizing paywalls, re-engaging lapsed users, identifying user cohorts to up-sell, and customizing user experiences.
Personalized Content and Offer Recommendations
Transform user behavior and user attributes to optimized content recommendations and personalized offers. Increase engagement, decrease churn, and increase user loyalty by giving customers exactly what they want.
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Machine Learning for Any Customer Interaction
Data Teams
Empower the customer facing teams to increase ROI and engagement with automated Machine Learning that is integrated into your workflow.
Marketing Teams
Increase engagement with predictive segmentation and maximize campaign ROI with prescriptive Uplift Modeling.
Product Teams
Use Dynamic Decisioning to increase conversion rates and content recommendations to keep customers engaged.