Hundreds of High Value Use Cases


The proof is in the pudding, teams who work with Vidora launch 30x more quickly and show millions in incremental revenue within months.

Product

Onsite and in-app real-time optimization to increase conversions using next-best-action, next-best-offer, and dynamic decisioning.

Marketing

Personalize outbound marketing channels to drive engagement and conversions.

AdTech

Target users by imputing attributes using look-alikes and classification models or optimize directly for downstream conversion events.

Automation Tools


Cortex provides built-in automation tools to help data wrangle, featurize, and clean consumer data at massive scale. Cortex can account for a variety of consumer data input formats and overcome common data inconsistencies. We  know what’s worked in the past, and your team will benefit from those learnings.

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Modeling Techniques


A variety of modeling techniques that are particularly well suited for consumer data. We’ve ensured those are available to your team and include uplift modeling and real-time featurization of consumer interactions.

SDKs and Frameworks


Ensuring your machine learning projects reach product and drive business value is a paramount goal for Cortex. Cortex provides product SDKs to quickly launch and optimize experiences like next-best-action in addition to MLOps frameworks to monitor and share results across your team.

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