Last Updated: October 21, 2014
As used in this policy, “Vidora”, “we”, “us”, and “our” refers to Vidora, Inc. and all websites (including vidora.com), properties, and services owned or operated by Vidora, Inc.
User Information Obtained When You Visit Our Client’s Websites or the Vidora Website
Vidora’s Collection and Use of User Information
Vidora clients use Vidora’s code, software and service (“Service“) to obtain information regarding how users of their websites are interacting with their web pages (“User Information“). This allows Vidora’s clients to evaluate and, if necessary or beneficial, modify its website to improve the functions of its website, the design of its website (including how content and advertisements are displayed), and make it easier and more valuable for users to use.
The data Vidora collects may include customized data that varies from client to client but typically includes information about users’ activities on the client’s website, such as how users navigate around a web page and the most commonly clicked links on a specific web page.
Vidora or a Vidora client may also collect certain Information about a user’s computer that may be furnished by the user’s browser, such as:
- Browser Information
- Operating System Information
- Mobile Device Information (e.g., your unique device identifier, mobile operating system, other similar information)
- IP Address
- Page Accessed
- Geographic Location
- Time of Visit
- Referring Site, Application, or Service
Vidora’s Service is not designed to collect Information that could be used to personally identify you, such as your name, address or phone number (“Personally Identifiable Information“) when you visit a website that uses the Vidora Service. However, please be aware that Vidora may allow its clients to provide it with customized data that may, depending on the choices of the client, contain Personally Identifiable Information.
Vidora Does Not Collect User Information Across Multiple Sites
Vidora does not collect or aggregate information about user behavior on multiple, different websites.
Vidora May Collect Information Contained in the “Referring URL” For The Last Website Visited
If a user navigates to a website that uses the Vidora Service from another website, Vidora may receive certain information from the referring website (i.e., the last website the user visited before visiting the client’s website) as part of the Hypertext Transfer Protocol (“HTTP“) request. For example, if a user navigates to a website that uses Vidora from a search engine, such as Google, Vidora may receive information contained in the referring URL for the Google search query, such as the terms the user was searching for before visiting the Vidora client’s website. Vidora may use information contained in the referring URL to analyze and provide information to its clients about the activities that led users to navigate to the client’s website.
Vidora’s Disclosure of User Information
This Information is provided to clients in the form of aggregated reports and/or statistics that identify the collective behavior of users of the client’s website, as opposed to the behavior or activity of specific or identified individuals.
Our Clients’ Use of Vidora and its Services
It is Vidora’s policy to use first-party cookies (small text files that Vidora stores locally on your computer) on client sites for one or more of the following purposes: to help identify users; assess usage patterns and perform traffic analysis; identify preferences; diagnose problems with our servers; analyze trends; and otherwise administer Vidora’s Service. Cookies placed by Vidora on the computers of users of its clients’ websites do not include Personally Identifiable Information such as name, phone number, e-mail address or mailing address, and Vidora does not link cookies to such Personally Identifiable Information in its servers or databases.
How Vidora Collects User Information
When individuals or companies register to use the Vidora Service, register to use a trial version of Vidora, or request additional information about Vidora, Vidora may require Personally Identifiable Information, such as name, e-mail mailing address, phone number, financial information (e.g., credit card number, billing address), and/or website to be tracked, to process the registration or request (“Client Information“). When a client registers for the Vidora Service, some of these pieces of information may be temporarily stored in encrypted format in a session cookie (but are never stored or linked to a permanent cookie). Vidora may use this information to process and fulfill your request, register your account, check your qualifications for registration and/or to bill you for products and services.
Vidora may also use Personally Identifiable Information you submit to us to provide Vidora’s products and services, personalize and tailor your experience on Vidora, operate our business, understand how clients are engaging with Vidora, request additional information necessary to process or fulfill your order; determine if you are satisfied with the Vidora service; inform you that an upgrade is available; or to contact you with information about Vidora, including information about new or existing products and services or special offers. For example, we may periodically send promotional materials or notifications related to our products and services to the email address associated with your account.
Disclosure of Client Information to Third Parties
Like many companies that accept payment by credit card, Vidora may use third-party payment processors to process financial payments. If you make payments to Vidora to obtain or use Vidora’s products or services, Vidora may share Personally Identifiable Information, such as your name, address, and credit card information, with qualified third parties in order to process your order.
Do Not Track
Vidora’s website does not specifically respond to Do Not Track (“DNT“) signals. Your browser may allow you to set a DNT signal on your browser so that third parties know you do not want to be tracked.
Access to Personally Identifiable Information Stored by Vidora
At any time, a Vidora client may view and/or modify their Personally Identifiable Information stored by Vidora by visiting the account preferences section of their Vidora account, accessible here.
Provisions Applicable To Both User Information and Client Information
Disclosure of User Information and Client Information
User Information and/or Client Information (including Personally Identifiable Information) may be shared with certain third-party companies and individuals that help facilitate technical aspects of the Vidora Service or perform functions related to the administration of Vidora, such as Amazon’s Web Services, which provides storage facilities for certain User Information and Client Information collected and analyzed by Vidora. These third parties perform tasks on our behalf and are contractually obligated not to disclose or use User Information or Client Information for any other purpose. However, Vidora is not responsible in the event that Personally Identifiable Information is disclosed at a result of a breach or security lapse at any such third party.
Vidora also reserves the right to disclose any User Information or Client Information (including Personally Identifiable Information) in the following circumstances:
- Vidora may make certain automatically-collected, aggregated, or otherwise non-Personally Identifiable Information available to third parties for various purposes, including (i) compliance with various reporting obligations; (ii) for business or marketing purposes; or (iii) to assist such parties in understanding our users’ interests, habits, and usage patterns for certain programs, content, services, advertisements, promotions, and/or functionality available through the Service.
- Vidora may disclose your User Information or Client Information if required to do so by law or in the good-faith belief that such action is necessary to comply with state and federal laws, in response to a court order, judicial or other government subpoena or warrant, or to otherwise cooperate with law enforcement or other governmental agencies.
- Vidora also reserves the right to disclose User Information or Client Information that Vidora believes, in good faith, is appropriate or necessary to (i) take precautions against liability, (ii) protect Vidora or others from fraudulent, abusive, or unlawful uses or activity, (iii) investigate and defend Vidora against any third-party claims or allegations, (iv) protect the security or integrity of the Service and any facilities or equipment used to make the Service available, or (v) protect Vidora’s property or other legal rights (including, but not limited to, enforcement of Vidora’s agreements), or the rights, property, or safety of others.
Security and Protection of User Information and Client Information
Vidora has implemented reasonable security mechanisms to protect User Information and Client Information from loss, misuse and unauthorized access, disclosure, alteration and destruction. Nonetheless, it may be possible for third parties to intercept or access User Information and Client Information. Vidora cannot guarantee the security of such information and cannot be held responsible for unauthorized access to Vidora client accounts. If Vidora learns of a security breach, then Vidora may attempt to notify you electronically so that you can take appropriate protective steps. We may post a notice through the Service if a security breach occurs.
Policy Concerning Children Under the Age of 13
This website is a general audience site not directed to children under the age of 13, and Vidora does not knowingly or intentionally collect Personally Identifiable Information from children under 13 or from websites that are directed to children under 13.
Change of Control
If Vidora, or substantially all of its assets, is acquired by another company or successor entity, User Information and/or Client Information will be one of the assets transferred or acquired by the purchaser or successor. You acknowledge that such transfers may occur, and that any purchaser of or successor to Vidora or its assets may continue to collect, use and disclose your information as set forth in this policy.
Vidora’s website or Service may contain features or links to websites and services provided by third parties. Any information you provide on third-party sites or services is provided directly to the operators of such services and is subject to those operators’ policies, if any, governing privacy and security, even if accessed through a link provided by Vidora. We are not responsible for the content or privacy and security practices and policies of third-party sites or services to which links or access are provided. We encourage you to learn about third parties’ privacy and security policies before providing them with information.
Your California Privacy Rights
amendments and/or modifications.