Vidora CEO Alex Holub featured alongside YouTube VP of Engineering Cristos Goodrow and Google CEO Sundar Pichai in an article about how to connect with […]
User churn is the bane of every subscription business. In this post we explore the impact of reducing churn on revenue by examining the impact […]
User churn is an issue that affects companies across the world. At Vidora we were fortunate to work with some great international partners on this […]
Customer retention is less of a priority for 44% of companies compared to customer acquisition. But when it comes to maximizing CLV, which we talked […]
Customer Lifetime Value is considered by 75% of North America’s top business executives as “an extremely important” indicator of their business’s health. Understanding CLV and […]
Understanding customer lifetime value (CLV) is arguably the most important metric for any business. Indeed, for any business to be successful, the cost of acquiring […]
Instinct Or Data? In today’s business world, organizations are composed of many people with varying motivations and thought processes. It can be hard to reach […]
In our previous blog post, we talked about the importance of measuring churn. We also discussed why leveraging A.I. can help with predicting and prevent […]
It’s the common enemy lurking under the surface, ready to strike – no matter how big your business or what industry you’re in… Churn. Building […]
As 2016 gets underway, setting your business’s goals for the year ahead means asking tough marketing questions. But in an online world that is growing […]
Our CEO Alex Holub discusses the future of automated marketing and business intelligence with Ryan Robinson of About.com in this article. Here is an excerpt from […]
In our last post, we talked about: Why it’s often asked whether it’s better to focus on acquiring new customers or retaining the ones you […]